Privacy Policy

Privacy Policy

1) Information about the collection of personal data and contact details of the controller

1.1  We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data includes all data that can be used to personally identify you.

1.2  The responsible entity for data processing on this website under the General Data Protection Regulation (GDPR) is Telesford Management, Groenhoven 158, 1103 LC Amsterdam. The controller for the processing of personal data is the natural or legal person who determines the purposes and means of processing personal data, either alone or jointly with others.

1.3 OriFor security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string 'https://' and the lock icon in your browser bar.

2) Data Collection When Visiting Our Website

2.1  When using our website purely for informational purposes, meaning if you do not register or otherwise transmit information to us, we collect only the data that your browser transmits to our server (so-called 'server log files'). When you access our website, we collect the following data, which is technically necessary to display the website to you:

  • The website you visited
  • Date and time of access
  • Amount of data sent in bytes
  • Source/reference from which you accessed the page
  • Browser used
  • Operating system used
  • IP address used (if applicable, in anonymized form).

2.2 The processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in improving the stability and functionality of our website. The data is not shared or used for other purposes. However, we reserve the right to subsequently review the server log files if there are specific indications of unlawful use.

3) COOKIES

To make your visit to our website more attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of your browser session, i.e., after you close your browser (so-called session cookies). Other cookies remain on your device and enable us or our partner companies (third-party cookies) to recognize your browser during your next visit (persistent cookies). When cookies are set, they collect and process certain user information, such as browser and location data as well as IP address values, to a limited extent. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie.

In some cases, cookies help to simplify the ordering process by saving settings (e.g., remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies implemented by us, this processing is carried out in accordance with Art. 6(1)(b) GDPR either for the execution of the contract or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the website visit.

We may work with advertising partners who help us make our online offer more interesting for you. For this purpose, in such cases, cookies from partner companies are also stored on your hard drive when you visit our website (third-party cookies). If we cooperate with the aforementioned advertising partners, you will be individually and separately informed about the use of such cookies and the scope of the information collected in each case in the following sections.

Please note that you can configure your browser to inform you about the setting of cookies and decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. Each browser differs in how it manages cookie settings. This is described in the help menu of each browser, which explains how to change your cookie settings. You can find these instructions for the respective browsers at the following links:

Please note that if cookies are not accepted, the functionality of our website may be limited.

4) CONTACT

As part of contacting us (e.g., via contact form or email), personal data is collected. The specific data collected in the case of a contact form is evident from the respective contact form. This data is stored and used exclusively for the purpose of responding to your inquiry or for establishing contact and the associated technical administration. The legal basis for processing the data is our legitimate interest in responding to your inquiry in accordance with Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, an additional legal basis for processing is Art. 6(1)(b) GDPR. Your data will be deleted after your inquiry has been fully processed, provided that the circumstances indicate that the matter has been resolved and there are no legal retention obligations preventing deletion.

5) DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT EXECUTION

In accordance with Art. 6(1)(b) GDPR, personal data is collected and processed when you provide it to us for the execution of a contract or the opening of a customer account. The specific data collected is evident from the respective input forms. Deletion of your customer account is possible at any time and can be requested by sending a message to the address of the controller mentioned above. We store and use the data you provide for the purpose of contract execution. After the contract has been fully executed or your customer account has been deleted, your data will be restricted for further use and deleted after the expiration of tax and commercial retention periods, unless you have expressly consented to further use of your data or we are legally permitted to use your data for other purposes, about which we inform you below.

6) USE OF YOUR DATA FOR DIRECT MARKETING

6.1 Subscription to our email newsletter

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information required for sending the newsletter is your email address. Providing additional information is optional and is used to personalize the communication. For sending the newsletter, we use the so-called double opt-in procedure. This means that we will only send you an email newsletter once you have explicitly confirmed to us that you consent to receiving newsletters. We will then send you a confirmation email in which you will be asked to confirm your subscription by clicking on the corresponding link.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6(1)(a) GDPR. When subscribing to the newsletter, we store the IP address entered by your Internet Service Provider (ISP) as well as the date and time of subscription to be able to trace any possible misuse of your email address at a later time. The data collected during the newsletter subscription is used exclusively for promotional purposes through the newsletter.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending an appropriate message to the controller mentioned at the beginning of this document. Upon unsubscribing, your email address will be promptly removed from our newsletter distribution list, unless you have expressly consented to further use of your data or we are legally permitted to use your data for other purposes, about which we will inform you in this declaration.

6.2 Sending the email newsletter to existing customers

If you have provided us with your email address during the purchase of goods or services, we reserve the right to regularly send you offers for similar goods or services from our range via email. For this, we do not need to obtain separate consent from you. The data processing is carried out solely based on our legitimate interest in personalized direct marketing in accordance with Art. 6(1)(f) GDPR. If you initially objected to the use of your email address for this purpose, we will not send you emails.

You have the right to object to the use of your email address for the aforementioned advertising purposes at any time with future effect by notifying the controller mentioned at the beginning of this document. For this, you will only incur transmission costs according to the basic rates. Upon receipt of your objection, the use of your email address for advertising purposes will be immediately discontinued.

7) DATA PROCESSING FOR ORDER PROCESSING

7.1 The personal data we collect is shared with the shipping company tasked with the delivery as part of contract execution, insofar as this is necessary for the delivery of the goods. Your payment data is shared with the authorized financial institution as part of the payment processing, provided this is necessary for handling the payment. If payment service providers are used, we will explicitly inform you of this below. The legal basis for sharing the data is Art. 6(1)(b) GDPR.

7.2 Use of Payment Service Providers

  • PayPal

When paying via PayPal, credit card via PayPal, direct debit via PayPal, or—if offered—"purchase on account" or "installment payment" via PayPal, we transfer your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"), as part of the payment process. This data transfer is carried out in accordance with Art. 6(1)(b) GDPR and only to the extent necessary for processing the payment.

PayPal reserves the right to conduct a credit check for the payment methods credit card via PayPal, direct debit via PayPal, or—if offered—"purchase on account" or "installment payment" via PayPal. For this purpose, your payment data may be forwarded to credit agencies in accordance with Art. 6(1)(f) GDPR based on PayPal's legitimate interest in determining your creditworthiness.

The result of the credit check regarding the statistical probability of payment default is used by PayPal to decide on the provision of the respective payment method. The credit check may include probability values (so-called score values). If score values are included in the result of the credit check, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other factors, may be included in the calculation of the score values.

For further data protection information, including details about the credit agencies used, please refer to PayPal's Privacy Policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full

You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if it is necessary for the contractual payment processing.

  • SOFORT

If you select the payment method "SOFORT," the payment processing will be carried out by the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter referred to as "SOFORT"). The information you provide during the ordering process, along with details about your order, will be passed on to SOFORT in accordance with Art. 6(1)(b) GDPR.

SOFORT GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will only be shared for the purpose of payment processing with the payment service provider SOFORT and only to the extent necessary for this purpose.

For further information about SOFORT's privacy policy, please visit the following website: https://www.klarna.com/sofort/datenschutz

8) CONTACT FOR REVIEW REMINDERS

Personal review reminders (no sending through a customer review system)
We use your email address for a one-time reminder to submit a review of your order for the review system we use, provided you have explicitly consented to this during or after your order in accordance with Art. 6(1)(a) GDPR.

You can revoke your consent at any time by sending a message to the controller responsible for data processing.

9) USE OF SOCIAL MEDIA: SOCIAL PLUGINS

9.1 Facebook Plugins with Shariff Solution

Special additional customs clearance costs and/or import duties are not included in the price and are the responsibility of the customer.

Our website uses so-called social plugins ("plugins") of the social network Facebook, operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook").

To increase the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are embedded into the page using an HTML link. This ensures that no connection to Facebook's servers is established when you access a page of our website containing such buttons. Only when you click on the button will a new browser window open and load Facebook’s page, where you can interact with the plugins there (if necessary, after entering your login details).

Facebook Inc., located in the USA, is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.

For details on the purpose and scope of data collection, as well as the further processing and use of data by Facebook, and your rights and settings options to protect your privacy, please refer to Facebook's privacy policy: https://www.facebook.com/policy.php.

9.2 Google+ Plugins with Shariff Solution

Our website uses so-called social plugins ("plugins") of the social network Google+, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").

To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are embedded into the page using an HTML link. This ensures that no connection to Google's servers is established when you access a page on our website that contains such buttons. Only when you click on the button will a new browser window open and load the Google+ page, where you can interact with the plugins (if necessary, after entering your login details).

Google LLC, based in the USA, is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection standards applicable in the EU.

For details on the purpose and scope of data collection, as well as the further processing and use of data by Google, and your rights and settings options to protect your privacy, please refer to Google's privacy policy: https://www.google.com/intl/de/policies/privacy/

9.3 Instagram Plugin with Shariff Solution

Our website uses so-called social plugins ("plugins") of the online service Instagram, operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram").

To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are embedded into the page using an HTML link. This ensures that no connection to Instagram's servers is established when you access a page on our website containing such buttons. Only when you click on the button will a new browser window open and load the Instagram page, where you can interact with the plugins (if necessary, after entering your login details).

Instagram LLC, based in the USA, is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection standards applicable in the EU.

For details on the purpose and scope of data collection, as well as the further processing and use of data by Instagram, and your rights and settings options to protect your privacy, please refer to Instagram's privacy policy: https://help.instagram.com/155833707900388/

10) ONLINE MARKETING

10.1 DoubleClick by Google

This website uses the online marketing tool DoubleClick by Google, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("DoubleClick").

DoubleClick uses cookies to display ads relevant to users, improve campaign performance reports, or prevent users from seeing the same ads multiple times. Google uses a cookie ID to track which ads are displayed in which browser, preventing ads from being shown repeatedly. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6(1)(f) GDPR.

Additionally, DoubleClick can use cookie IDs to track conversions related to ad requests. For example, this happens when a user sees a DoubleClick ad and later visits the advertiser’s website with the same browser and makes a purchase. According to Google, DoubleClick cookies do not contain personally identifiable information.

Due to the marketing tools used, your browser automatically establishes a direct connection to Google’s server. We have no control over the extent and further use of data collected by Google through this tool and are informing you based on our current knowledge: By integrating DoubleClick, Google receives information that you have accessed the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google can associate the visit with your account. Even if you are not registered with Google or not logged in, it is possible that the provider can obtain and store your IP address.

If you wish to object to this tracking process, you can disable cookies for conversion tracking by setting your browser to block cookies from the domain www.googleadservices.com. This setting will be deleted if you delete your cookies. Alternatively, you can visit the Digital Advertising Alliance at www.aboutads.info to learn about the setting of cookies and manage your preferences. Finally, you can configure your browser to notify you about the setting of cookies and individually decide whether to accept them or exclude the acceptance of cookies for certain cases or generally. If cookies are not accepted, the functionality of our website may be limited.

Google LLC, based in the USA, is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection standards applicable in the EU.

For further information on DoubleClick by Google’s privacy policy, please visit: https://www.google.de/policies/privacy/

10.2 Use of Google AdWords Conversion Tracking

This website uses the online advertising program "Google AdWords" and, within the framework of Google AdWords, the conversion tracking provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").

We use the Google AdWords service to draw attention to our attractive offers on external websites using advertising materials (so-called Google AdWords). In relation to the data from advertising campaigns, we can determine how successful individual advertising measures are. Our aim is to display advertisements that are of interest to you, make our website more interesting for you, and achieve a fair calculation of advertising costs.

The cookie for conversion tracking is set when a user clicks on an AdWords advertisement placed by Google. Cookies are small text files that are stored on your computer system. These cookies usually expire after 30 days and do not serve to personally identify users. If a user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the advertisement and was redirected to this page.

Each Google AdWords customer receives a different cookie. Cookies can therefore not be tracked across the websites of AdWords customers. The information collected using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their advertisement and were redirected to a page with a conversion tracking tag. However, they do not receive information that personally identifies users.

If you do not wish to participate in tracking, you can block this use by disabling the Google conversion tracking cookie in your internet browser under user settings. You will then not be included in the conversion tracking statistics. We use Google AdWords based on our legitimate interest in targeted advertising in accordance with Art. 6(1)(f) GDPR.

Google LLC, based in the USA, is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection standards applicable in the EU.

For more information about Google’s privacy policy, please visit: https://www.google.de/policies/privacy/

You can permanently deactivate cookies for ad preferences by preventing their storage through your browser settings or by downloading and installing the browser plugin available at the following link:

https://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not work, or only work to a limited extent, if you have disabled the use of cookies.

11) WEB ANALYSIS SERVICES

Google (Universal) Analytics

This website uses Google Analytics, a web analysis service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses "cookies," which are text files stored on your computer that enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the shortened IP address) is generally transmitted to a Google server in the USA and stored there.

This website exclusively uses Google Analytics with the "_anonymizeIp()" extension, which ensures anonymization of the IP address by truncation and excludes direct personal reference. With this extension, your IP address is truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and truncated there. In these exceptional cases, this processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.

On our behalf, Google will use this information to evaluate your use of the website, compile reports on website activity, and provide us with other services related to website and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data held by Google.

You can prevent the storage of cookies by selecting the appropriate settings in your browser software. However, please note that doing so may prevent you from fully using all features of this website. You can also prevent Google from collecting and processing the data generated by the cookie and related to your use of the website (including your IP address) by downloading and installing the browser plugin available at the following link:
https://tools.google.com/dlpage/gaoptout?hl=de

As an alternative to the browser plugin or for browsers on mobile devices, you can click on the following link to set an opt-out cookie that prevents Google Analytics from collecting data within this website in the future (this opt-out cookie works only in this browser and only for this domain; if you delete your cookies in this browser, you must click this link again): Disable Google Analytics

Google LLC, based in the USA, is certified under the US-European Privacy Shield Agreement, which ensures compliance with EU data protection standards.

This website also uses Google Analytics for cross-device analysis of visitor flows conducted via a user ID. When a page is accessed for the first time, the user is assigned a unique, persistent, and anonymized ID that is set across devices. This enables interaction data from different devices and sessions to be attributed to a single user. The user ID does not contain any personal data and does not transmit such data to Google.

You can object to data collection and storage via the user ID at any time with effect for the future. To do so, you must disable Google Analytics on all systems you use, for example, in a different browser or on your mobile device.

You can disable Google Analytics using a browser plugin from Google:
https://tools.google.com/dlpage/gaoptout?hl=de

As an alternative to the browser plugin or for browsers on mobile devices, you can click on the following link to set an opt-out cookie that prevents Google Analytics from collecting data within this website in the future (this opt-out cookie works only in this browser and only for this domain; if you delete your cookies in this browser, you must click this link again): Disable Google Analytics

For further information on Universal Analytics, please visit:
https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376

12) RETARGETING/REMARKETING/RECOMMENDATION ADVERTISING

Facebook Custom Audience via the Pixel Method

This website uses the "Facebook Pixel" from Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). If explicit consent is given, the behavior of users can be tracked after they have viewed or clicked on a Facebook advertisement. This process is used to evaluate the effectiveness of Facebook advertisements for statistical and market research purposes and can help optimize future advertising measures.

The collected data is anonymous for us, meaning we cannot draw any conclusions about the identity of users. However, Facebook stores and processes the data, allowing a connection to the respective user profile. Facebook may use this data for its own advertising purposes in accordance with its data usage policy (https://www.facebook.com/about/privacy/). This allows Facebook and its partners to display advertisements on and outside of Facebook. A cookie may also be stored on your computer for these purposes. These processing activities only occur if explicit consent is provided in accordance with Art. 6(1)(a) GDPR.

Consent for the use of the Facebook Pixel may only be declared by users who are older than 13 years. If you are younger, please ask your legal guardian for permission.

Facebook Inc., based in the USA, is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection standards applicable in the EU.

To disable the use of cookies on your computer, you can configure your internet browser so that no cookies can be stored on your computer in the future, or so that already stored cookies are deleted. However, disabling all cookies may result in some functions on our website no longer being available. You can also disable the use of cookies by third-party providers, such as Facebook, on the following Digital Advertising Alliance website: https://www.aboutads.info/choices/

Google AdWords Remarketing

Our website uses the features of Google AdWords Remarketing, which allows us to advertise this website in Google search results as well as on third-party websites. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). For this purpose, Google places a cookie in your browser, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. The processing is carried out on the basis of our legitimate interest in the optimal marketing of our website in accordance with Art. 6(1)(f) GDPR.

Further data processing will only take place if you have consented to Google linking your web and app browsing history with your Google account and using information from your Google account to personalize ads you see on the web. If you are logged into Google during your visit to our website in this case, Google will use your data together with Google Analytics data to create and define audience lists for cross-device remarketing. For this purpose, your personal data will be temporarily linked by Google to Google Analytics data to form target audiences.

You can permanently deactivate cookies for ad preferences by downloading and installing the browser plugin available at the following link: https://www.google.com/settings/ads/onweb/

Alternatively, you can visit the Digital Advertising Alliance at www.aboutads.info to learn about the setting of cookies and manage your preferences. Finally, you can configure your browser to notify you about the setting of cookies and decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. If cookies are not accepted, the functionality of our website may be limited.

Google LLC, based in the USA, is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection standards applicable in the EU.

For further information and Google’s privacy policy regarding advertising, please visit:
https://www.google.com/policies/technologies/ads/

13) RIGHTS OF THE DATA SUBJECT

13.1 Applicable Data Protection Law

Under applicable data protection law, you have the following comprehensive rights regarding the processing of your personal data, which we outline below:

  • Right of access (Art. 15 GDPR): You have the right to obtain information about the personal data we process about you, the purposes of processing, the categories of processed personal data, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned retention period or criteria for determining the retention period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, the right to lodge a complaint with a supervisory authority, the origin of your data if not collected from you by us, the existence of automated decision-making, including profiling, and meaningful information about the logic involved and the scope and intended effects of such processing, as well as your right to be informed of the safeguards in place under Art. 46 GDPR when transferring your data to third countries.
  • Right to rectification (Art. 16 GDPR): You have the right to have inaccurate personal data corrected and incomplete data stored by us completed without undue delay.
  • Right to erasure (Art. 17 GDPR): You have the right to request the deletion of your personal data if the conditions of Art. 17(1) GDPR are met. However, this right does not apply in particular if the processing is necessary to exercise the right to freedom of expression and information, to comply with a legal obligation, for reasons of public interest, or to assert, exercise, or defend legal claims.
  • Right to restriction of processing (Art. 18 GDPR): You have the right to request the restriction of the processing of your personal data if:
    1. You contest the accuracy of your data while it is verified.
    2. You oppose the deletion of your data due to unlawful processing and instead request a restriction of processing.
    3. You need the data to assert, exercise, or defend legal claims after we no longer need it for the purposes of processing.
    4. You have objected to processing for reasons related to your particular situation, pending verification of whether our legitimate grounds override yours.
  • Right to notification (Art. 19 GDPR): If you assert your right to rectification, erasure, or restriction of processing, the controller is obliged to notify all recipients to whom your personal data has been disclosed of the rectification, erasure, or restriction of processing, unless this proves impossible or involves disproportionate effort. You have the right to be informed about these recipients.
  • Right to data portability (Art. 20 GDPR): You have the right to receive the personal data you have provided to us in a structured, commonly used, and machine-readable format or to request the transmission of such data to another controller where technically feasible.
  • Right to withdraw consent (Art. 7(3) GDPR): You have the right to withdraw any consent you have given for data processing at any time with effect for the future. Upon withdrawal, we will immediately delete the affected data unless further processing can be based on a legal basis that does not require your consent. Withdrawal of consent does not affect the lawfulness of processing carried out based on consent before the withdrawal.
  • Right to lodge a complaint (Art. 77 GDPR): If you believe that the processing of your personal data violates the GDPR, you have the right to lodge a complaint with a supervisory authority, particularly in the Member State of your residence, workplace, or the place of the alleged infringement, without prejudice to any other administrative or judicial remedy.
  • 2 RIGHT TO OBJECT
  • IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR PREDOMINANT LEGITIMATE INTEREST AS PART OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME WITH FUTURE EFFECT FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.
  • IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE AFFECTED DATA. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.
  • IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH ADVERTISING AT ANY TIME. YOU CAN EXERCISE THIS RIGHT TO OBJECT AS DESCRIBED ABOVE.
  • IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE AFFECTED DATA FOR DIRECT MARKETING PURPOSES.

14) DURATION OF STORAGE OF PERSONAL DATA

The duration of the storage of personal data is determined by the respective statutory retention period (e.g., commercial and tax law retention periods). After the expiration of the retention period, the corresponding data is routinely deleted, provided it is no longer required for contract fulfillment or initiation and/or there is no legitimate interest on our part in continuing to store the data.